ایده‌پردازی و قصد کارآفرینی: نقش مسئولیت‌پذیری، ریسک‌پذیری و تعدیل‌گری پذیرش چت‌جی‌پی‌تی

نوع مقاله : مقاله علمی - پژوهشی

نویسندگان

1 گروه کارآفرینی فناورانه، دانشکده کارآفرینی، دانشگاه تهران، تهران، ایران

2 گروه توسعه کارآفرینی، دانشکده کارآفرینی، دانشگاه تهران، تهران، ایران

3 گروه کارآفرینی فناورانه، دانشکده‌ی کارآفرینی، دانشگاه تهران، تهران ایران

4 گروه کارآفرینی فناورانه، دانشکده کارآفرینی، دانشگاه تهران، تهران، ایران.

5 گروه کارآفرینی سازمانی، دانشکده کارآفرینی، دانشگاه تهران، تهران، ایران

10.22047/ijee.2025.531202.2181
چکیده
در سال‌های اخیر توجه محققان داخلی به عوامل تأثیرگذار بر گرایش دانش‌آموختگان آموزش عالی به کارآفرینی بیش از گذشته جلب شده است. تقویت گرایش کارآفرینی در دانش‌آموختگان موجب افزایش کشف و خلق فرصت‌ها شده و بهره‌برداری از این فرصت‌ها، خود زمینه‌ساز بروز یا ایجاد فرصت‌های جدید و کسب‌وکارهای جدید خواهد شد. با توجه به اهمیت این موضوع، این پژوهش با هدف بررسی تاثیر احساس مسوولیت برای تغییر و تمایل به ریسک از طریق ایده‌پردازی بر قصد کارآفرینی دانشجویان با نقش تعدیل‌کنندگی چت‌جی‌پی‌تی (Chat GPT) انجام پذیرفت. جامعۀ آماری این پژوهش را دانشجویان دانشگاه تهران تشکیل دادند که به روش نمونه‌گیری در دسترس انتخاب شدند. برای گردآوری داده‌ها از پرسشنامۀ استاندارد با طیف پنج‌درجه‌ای لیکرت استفاده شد که در نهایت 208 پرسشنامۀ کامل و قابل تحلیل مورد استفاده قرار گرفت. نتایج نشان داد که ایده‌پردازی، به‌عنوان یک عامل کلیدی، تأثیر مستقیم و مثبتی بر قصد کارآفرینی دانشجویان دارد. همچنین، تمایل به ریسک، مسئولیت‌پذیری برای تغییر و پذیرش چت‌جی‌پی‌تی، هر سه به‌طور مثبت و معناداری ایده‌پردازی را در میان دانشجویان تقویت می‌کنند. افزون بر این، پذیرش چت‌جی‌پی‌تی رابطۀ میان تمایل به ریسک و ایده‌پردازی را نیز تقویت کرده و اثر مثبت و معناداری بر رابطۀ میان احساس مسئولیت برای تغییر و ایده‌پردازی دارد. این یافته‌ها بر اهمیت پرورش ویژگی‌های روان‌شناختی در کنار استفادۀ هوشمندانه از ابزارهای هوش مصنوعی برای تقویت کارآفرینی در میان نسل جدید تأکید دارد.

کلیدواژه‌ها

موضوعات

عنوان مقاله English

IDEATION AND ENTREPRENEURIAL INTENTION: THE ROLES OF RESPONSIBILITY FOR CHANGE, RISK TAKING, AND THE MODERATINGEFFECT OF CHATGPT ADOPTION

نویسندگان English

Vajihe Saraj 1
Amineh Zivari 2
Mehdi Khayatan 3
Seyedeh Raziyeh Ravanbakhsh 1
Morteza Akbari 4
Kamal Sakhdari 5
1 Department of Technological Entrepreneurship, Faculty of Entrepreneurship, University of Tehran, Tehran, Iran
2 Department of Entrepreneurship Development , Faculty of Entrepreneurship, University of Tehran, Tehran, Iran
3 Department of Technological Entrepreneurship , Faculty of Entrepreneurship, University of Tehran, Tehran, Iran
4 Department of Technological Entrepreneurship , Faculty of Entrepreneurship, University of Tehran, Tehran, Iran
5 Department of Corporate Entrepreneurship, Faculty of Entrepreneurship, University of Tehran, Tehran, Iran.
چکیده English

In recent years, scholars have paid increasing attention to the factors shaping higher-education graduates’ orientation toward entrepreneurship. Strengthening such tendencies promotes the discovery and creation of opportunities; the exploitation of these opportunities, in turn, seeds further opportunities and new ventures. Against this backdrop, the present study examines how felt responsibility for change (FRCC) and risk propensity influence students’ entrepreneurial intention through ideation, and whether ChatGPT adoption moderates these relationships. The study population comprised students at the University of Tehran; using convenience sampling, 208 complete and analyzable questionnaires were obtained. Data were collected via a standardized instrument employing a five-point Likert scale. Findings indicate that ideation, as a key factor, exerts a direct and positive effect on students’ entrepreneurial intention. Moreover, risk propensity, FRCC, and ChatGPT adoption each significantly enhance students’ ideation. Furthermore, ChatGPT adoption also strengthened the relationship between risk propensity and ideation, and had a positive and significant effect on the relationship between sense of responsibility for change and idea generation.These results underscore the importance of cultivating psychological attributes alongside the judicious use of AI tools to foster entrepreneurship among the new generation.

کلیدواژه‌ها English

Sense of responsibility
change
ideation
risk-taking propensity
entrepreneurial intention
ChatGPT
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  • تاریخ دریافت 03 تیر 1404
  • تاریخ بازنگری 08 آبان 1404
  • تاریخ پذیرش 08 آبان 1404
  • تاریخ اولین انتشار 08 آبان 1404
  • تاریخ انتشار 01 اسفند 1404